Description: This hardcover textbook, "Modern Marketing Management - An Integrated Approach" by Ferdinand F. Mauser, is a valuable addition to any marketing or management student's library. With a publication year of 1961, this book offers timeless insights into the world of marketing and advertising. The 502-page book is written in English and published by McGraw-Hill Series in Marketing and Advertising. It covers various aspects of marketing and management, including subjects like management and marketing. The book is a great resource for students who want to gain a deeper understanding of these topics. MODERN MARKETING MANAGEMENT- AN INTEGRATED APPROACH- FERDINAND F. MAUSER DECEMBER 1, 1961 BINDING: HARDCOVERCONDITION: GOOD MCGRAW-HILL SERIES IN MARKETING AND ADVERTISING AUTHORFERDINAND F. MAUSEREDITORFERDINAND F. MAUSERORIGINAL FROMTHE UNIVERSITY OF CALIFORNIALENGTH502 PAGES PRODUCT DETAILSPUBLISHER : MCGRAW-HILL EDUCATION (DECEMBER 1, 1961)LANGUAGE : ENGLISHISBN-10 : 0070409854ISBN-13 : 978-0070409859ITEM WEIGHT : 1.9 POUNDSPUBLICATION DATE: 1961
Price: 95.99 USD
Location: Bryan, Texas
End Time: 2024-10-07T06:19:55.000Z
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All returns accepted: ReturnsNotAccepted
Publication Year: 1961
Type: Textbook
Format: Hardcover
Language: English
Publication Name: MARKETING MANAGEMENT
Author: FERDINAND F. MAUSER
Publisher: MCGRAW-HILL SERIES IN MARKETING AND ADVERTISING
Subject: Management, Marketing
Number of Pages: 502
